These day, it’s not exactly front page news when Donald Trump tells a lie. As of this summer, he has made more than 12,000 false, misleading or, as he would call them: “fake”, claims over the course of his presidency. On the week that the House will hold its first public impeachment hearings, Trump has ratcheted up the rhetoric, arguing the whistleblower is “fake” with “second hand information” that is “almost completely wrong.” Yesterday, he made what might rank among the most unpersuasive claims he’s ever pushed, suggesting Adam Schiff “doctored” the impeachment hearings transcripts.
One of clubland’s favorite divas has had enough and she’s urging her fans not to buy what our President is selling. She has joined forces with Grapefruit Sound Lab on “Don’t Fall For It,” an inspiring track meant to lift listeners through the troubling times we are living in with its message of strength, self-reflection and love.
“I see this song as a way to spread love through awareness,” she says. “Pay attention to that little voice that tells you to hesitate when something doesn’t pass the smell test. Follow your gut. Beware of false tongues. Consider things more thoroughly. We all need to wear extra armor, especially our youth, as they will be the most affected by the decisions our leaders make today.”
In its fourth week out, the song has steadily climbed the Billboard charts from 33 to 24 and 21. It is currently at 17 and rising.
“The idea came to me on a lonely night in a Chicago hotel, when I realized all the time, energy and resources I had spent attempting to make other people happy was at the expense of my own self-worth,” explains the song’s writer, Robert Cotnoir of Grapefruit Sound Lab. “I was in multiple relationships with people who were exhibiting narcissistic traits, relying on superstition rather than common sense to maintain my own skewed view of friendship.”
The song’s original title was “I Fell For It” but Amuka convinced Cotnoir to change it to “Don’t Fall For It”.
“‘I Fell For It’ took the part of the victim and I knew in my heart that we needed an anthem with a more powerful message,” she explains.
Cotnoir agreed with the change because the new title allowed the track to grow beyond a reflection his own heartache and speak on the pain many in the USA are feeling under the current administration. “When we are motivated by love and release fear, the world’s negativity will simply be absorbed into the atmosphere as excess heat and dissipate,” he says, adding that song’s ultimate message is one of hope. “I want the world to know that America has not lost her way.”
Grapefruit Sound Lab and Amuka’s “Don’t Fall For It” is the first single off of the upcoming Eight Days Across America album. It is being distributed through Howe Records and it and its remixes are available on Apple Music, Spotify and all digital retailers and streaming services. For more information, visit Grapefruit Sound Lab’s website.